Lavender Nguyen

Core UX Writer at Booking.com

Author of articles

Lavender Nguyen is a Freelance Content Writer focusing on writing well-researched, data-driven content for B2B commerce, retail, marketing, and SaaS companies. Also known as an Email Marketing Specialist, she helps ecommerce B2C brands develop high-converting, customer-focused email strategies.

Lead response guide: time, management, and tips on lead response

Lead response needs to be more than fast — it needs to be immediate

The real moneyball: the importance of analytics for sales team success

Not just a great baseball movie—also a great business story

What Is sales tech stack and how to build It?

There are different solutions for different jobs

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