Securing new logo customers is a fundamental component to business growth and expansion. As such, prospecting is central to any sales strategy.
Revenue Grid Sale Sequences automate our outreach process and ensures the right messaging is heard by the right audience while providing the data analytics to pinpoint the recipients that are most likely to engage, thus narrowing our focus for live call follow-ups. This efficiency not only accelerates new customer sales, but also allows reps to spend more time with their existing customer base.
Jason Pfeiffer, Viсe President at Rand
A sales sequence is a scheduled series of sales touchpoints that include phone calls, emails, social messages, and SMS messages, as well as other tasks that are delivered at a pre-defined interval over a particular period of time. Sequences have recently become the standard for sales teams, who use them to help reps manage outreach to prospects.
The main goal of a sales sequence is to generate a conversation with qualified prospects and set meetings for further discussions. Typically, sales development reps use sequences to schedule and manage their outreach to leads and prospects.
Email sequences help you:
Modern sales sequence software helps managers and reps take back time, with tools for real-time enablement and coaching. The right solution can increase rep productivity by 30%, and more easily identify and scale success — all of which ultimately drive predictable, efficient growth. Hence, you should expect a significant streamlining of your workflow after implementing sales sequence software.