Lavender Nguyen

Core UX Writer at

Author of articles

Lavender Nguyen is a Freelance Content Writer focusing on writing well-researched, data-driven content for B2B commerce, retail, marketing, and SaaS companies. Also known as an Email Marketing Specialist, she helps ecommerce B2C brands develop high-converting, customer-focused email strategies.

Mastering Customer Engagement: From Definitions to Growth Powerhouse

Make every interaction count, even the small ones. They are all relevant.

BANT Sales: what it is and how to use it the right way

Budget, Authority, Need, Timing.

Mastering gross sales: what it is, how to calculate it, and examples

Define your gross sales formula