Author of articles
Lavender Nguyen is a Freelance Content Writer focusing on writing well-researched, data-driven content for B2B commerce, retail, marketing, and SaaS companies. Also known as an Email Marketing Specialist, she helps ecommerce B2C brands develop high-converting, customer-focused email strategies.
Mastering Customer Engagement: From Definitions to Growth Powerhouse
Make every interaction count, even the small ones. They are all relevant.
Lavender Nguyen
7 min read
BANT Sales: what it is and how to use it the right way
Budget, Authority, Need, Timing.
Lavender Nguyen
3 min read
Mastering gross sales: what it is, how to calculate it, and examples
Define your gross sales formula
Lavender Nguyen
8 min read