Lavender Nguyen

Core UX Writer at Booking.com

Author of articles

Lavender Nguyen is a Freelance Content Writer focusing on writing well-researched, data-driven content for B2B commerce, retail, marketing, and SaaS companies. Also known as an Email Marketing Specialist, she helps ecommerce B2C brands develop high-converting, customer-focused email strategies.

Sales training vs. sales coaching: what’s the difference

There are no bad salespeople, only bad coaches

Revenue Analytics Guide 2022

Data analytics is too big to fail, even though most analytics projects do

Salesforce pipeline inspection: main features and how to use it

Learn the secret of successful pipeline management in Salesforce

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