Lavender Nguyen

Core UX Writer at Booking.com

Author of articles

Lavender Nguyen is a Freelance Content Writer focusing on writing well-researched, data-driven content for B2B commerce, retail, marketing, and SaaS companies. Also known as an Email Marketing Specialist, she helps ecommerce B2C brands develop high-converting, customer-focused email strategies.

Advantages of Artificial Intelligence (AI) in Business

Why is your business missing out on the robot revolution?

Mastering sales analytics: best practices and strategies for effective decision-making

Numbers never lie, but interpreting them requires the right lens

What is Customer Success? (Full Guide 2023)

Customer success is not just about satisfaction, it’s about creating a loyal army of advocates for your business.

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