Lavender Nguyen

Core UX Writer at Booking.com

Author of articles

Lavender Nguyen is a Freelance Content Writer focusing on writing well-researched, data-driven content for B2B commerce, retail, marketing, and SaaS companies. Also known as an Email Marketing Specialist, she helps ecommerce B2C brands develop high-converting, customer-focused email strategies.

12 Leadership Principles Every Business Owner and Leader Should Know

Inspire greatness, ignite growth, and leave an unforgettable legacy.

Sales ICP: what does ICP mean for sales?

A customer is a customer is a customer. Any sale is a good sale.

Sales Forecasting Reports: Best Practices

Unlock the power of data to improve your sales forecasting strategy

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