Author of articles
Lavender Nguyen is a Freelance Content Writer focusing on writing well-researched, data-driven content for B2B commerce, retail, marketing, and SaaS companies. Also known as an Email Marketing Specialist, she helps ecommerce B2C brands develop high-converting, customer-focused email strategies.
Forecast Accuracy Formula: Best Practices and Tips
Forecast accuracy is a good servant but a poor master
Lavender Nguyen
2 min read
12 Essential Leadership Principles That Set Top Sales Leaders Apart
Inspire greatness, ignite growth, and leave an unforgettable legacy.
Lavender Nguyen
4 min read
What is Sales Planning? A Complete Guide for Sales Leaders
How a sales organization slices up the market and aligns its sales team to fit
Lavender Nguyen
3 min read