Lavender Nguyen

Core UX Writer at Booking.com

Author of articles

Lavender Nguyen is a Freelance Content Writer focusing on writing well-researched, data-driven content for B2B commerce, retail, marketing, and SaaS companies. Also known as an Email Marketing Specialist, she helps ecommerce B2C brands develop high-converting, customer-focused email strategies.

What is a SPIN Selling: a Full Guide for Salespeople

SPIN Selling isn’t just a technique, it’s a mindset.

Sales Forecast Examples: Methods, Formulas, and Templates for Accurate Revenue Projections

Ready to level up your sales skills? Check out these 10 must-read books!

Sales ICP: what does ICP mean for sales?

A customer is a customer is a customer. Any sale is a good sale.

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