Safeguarding Sales: Navigating the Security Landscape of Sales Automation

Integrating generative AI into sales automation enhances efficiency by automating tasks and allowing sales professionals to focus on high-value activities. However, it also brings security challenges like data breaches, requiring robust measures and collaboration between sales and IT teams. In this article, Konstatin Vaganov discusses how organizations must implement strong security frameworks and prioritize data protection to maintain customer trust.

Read more here: https://salesandmarketing.com/safeguarding-sales-navigating-the-security-landscape-of-sales-automation/