The latest research shows that the average tenure of revenue leaders was less than 18 months in 2020. During the same period, 54% of companies failed to meet their quota. Is there a connection? Watch this episode featuring Revenue Grid’s CRO Carter Perez at Dreamforce 21 and learn how to beat the decline in sales leaders’ tenure.
Chief Revenue Officer,
While 90% of sales leaders worked harder and with more motivation in 2021, 67% of them worried about lagging sales performance. That was natural since 54% of them failed to meet quota in 2020.
Despite troubles with meeting quota, 24% of companies reported relying on gut feeling when making decisions. So it’s no surprise that 30% of companies named inaccurate forecasting as their top reason for not meeting quota.